Apply agile negotiation for mutual gains
Developing flexible negotiation skills empowers salespeople to unlock the complete worth of a sale. Negotiation anxiety and apprehension about losing control, being exploited, or harming the relationship can impede negotiation effectiveness. To ensure successful negotiations, salespeople must possess the expertise, assurance, and proficiency to retain control, assess and adjust to each circumstance, and steer the negotiation towards a win-win resolution that optimizes their results and preserves the relationship.